Privacy Policy - Point 1
“Personal Data” means any information (including sensitive personal data) relating to an identifiable individual or household as set out under applicable laws. The personal data we collect about you depends on your interactions with us. We outline below the categories of personal data we process, the sources of that personal data and our purposes in processing the data. We also identify the relevant ‘legal basis’ for our processing. We might process your personal data for more than one legal basis, depending on the specific purpose of the processing.
Personal data you provide to us directly
| Category of Personal Data | Our Purposes for Processing | Lawful Basis |
|---|---|---|
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Identity Data includes information such as: name, date of birth, address, email address and telephone number, photo, video or audio data. We might receive this data when you: • purchase one of our products or use our services; • enter competitions; or • interact with us including by phone, post, email or social media. |
• Providing our products and services and administering our relationship with you including: • registering you as a customer; • processing and delivering your orders or transactions; • registering product ownership or competition entries; • providing customer support. • Recording and monitoring communications for record-keeping, analysis, training, and quality control. |
• Performance of a contract with you • Legal obligations • Legitimate interest (ensuring efficiency in service delivery, payment processing, and legal compliance) |
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Financial Data includes information such as bank account and payment card details. We might receive this information when: • You purchase a product; • You use our infrastructure; or • We need to process a refund. |
• To enable purchases of products or services; • To award prizes; • To deliver products or services. |
• Performance of a contract with you • Legal obligations |
|
Marketing Data When you purchase products, subscribe to publications or social media, or enter a competition, we collect personal data and ask your preferences for receiving marketing via email, push notifications, SMS or post. You can opt out of marketing at any time. |
• To make product/service suggestions; • To enhance social/community features; • To deliver relevant content and advertising; • To personalise marketing messages; • To notify you about updates, terms, and services; • To verify identity with support teams; • To request reviews, feedback or survey responses; • With consent, to inform you of partner collaborations and promotions; • To measure ad effectiveness and seek your opinion. |
• Legitimate interests (to send direct marketing, ensure relevance, develop products/services, and meet duties) • Consent (where legally required for direct marketing or third-party promotions) |
Personal data we receive when your devices interact with our websites and Digital Services:
| What Personal Data Might Be Provided to Us | Why We Process That Personal Data | Lawful Basis |
|---|---|---|
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Technical Data Includes information about your device, how it connects to other devices and networks. This may include IP address, login information, browser type/version, time zone, OS and platform, device type, IMEI, MAC address, phone number, network info, mobile OS, browser type. Collected when you interact with our website/platform or when visiting sites with our cookies. |
• Administer, manage and protect our business, website and infrastructure. • Troubleshooting, analysis, testing, research, surveys, maintenance, support, reporting, hosting. • Ensure optimal presentation of content. • Keep systems secure. |
• Legitimate interests (admin, IT services, security, fraud prevention, reorganisations) • Legal obligation • Consent (where required) • Performance of a contract with you |
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Cookies and Tracking Technologies Includes Identity Data, Marketing Data, and Profile Data. See our Cookie Notice for more information. |
• Strictly necessary cookies: operate our website • Analytical/performance cookies: improve website performance • Functionality cookies: remember user preferences • Targeting cookies: track pages visited for relevant ads (may be shared with third parties) • Social media cookies: enable content sharing and build user interest profiles Cookies update data regularly based on your permissions. |
• Consent (Preferences can be changed at the Cookie Preference link) |
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Location Data Data about your location, collected if location services are enabled. |
• Prevent access from restricted regions • Provide location-relevant ads, products, and services |
• Legitimate interests (regulatory compliance, marketing) • Legal obligation • Performance of a contract with you • Consent (when tracking with location services) |
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Usage Data Includes website or platform use, product/service interaction, link clicks, viewed/searched products, time on site, error logs, interaction patterns, and exit methods. |
• Improve website and user experience • Suggest products/services • Enhance social and functional features • Personalise marketing based on site/product/service usage and transactions |
• Legitimate interests (product development and service efficiency) • Consent (when legally required for marketing or third-party communications) |
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Transaction Data Includes payment/transfer info, accounts interacted with, transaction metadata, device technical data, currency, exchange rates, and messages. |
• Fulfil contracts and deliver orders • Comply with regulatory obligations • Maintain effective website and system operations |
• Performance of a contract with you • Legitimate interests (system and website efficiency) |
Personal data we receive from third parties
| Category of Personal Data | Our Purposes for Processing | Lawful Basis |
|---|---|---|
|
Providers of financial or payment services We might receive this information about you when you purchase our products or services, from the merchants we use to process payments. |
We need this information to receive payment from you and perform our contract with you. | • Performance of a contract with you • Our legitimate interests in being paid |
Personal data we receive from social media
| Category of Personal Data | Our Purposes for Processing | Lawful Basis |
|---|---|---|
|
Social Media Data Includes your social media ‘handle’ or username, your avatar, your interaction with other users and with us. We will also see the content of any messages you send us, and any engagement on discussions. Social media includes Telegram, Instagram, WhatsApp, Signal, Slack, Twitter or ‘X’, Facebook, Discord, Reddit, LinkedIn and others. |
We process this data to: • interact with you for marketing purposes; • create a profile about you; • respond to your queries. |
• Legitimate interests (to send direct marketing, ensure our direct marketing is relevant to your interests, develop our products and services, and to be efficient about how we meet our legal and contractual duties). • Consent (where we’re legally required to get your consent to send you direct marketing about our products or services, or partners’ promotions or offers, or for you to receive marketing from other organisations). |
We might also collect, use and share Aggregated Data such as statistical or demographic data for any purpose. Aggregated Data could be derived from your personal data but is not considered personal data in law as this data will not directly or indirectly reveal your identity. For example, we might aggregate your Usage Data to calculate the percentage of users accessing a specific website feature. However, if we combine or connect Aggregated Data with your personal data so that it can directly or indirectly identify you, we treat the combined data as personal data which will be used in accordance with this Notice.
Where we need to collect personal data by law, or under the terms of a contract we have with you, and you fail to provide that data when requested, we might not be able to perform the contract we have or are trying to enter into with you (for example, to provide you with products or services). In this case, we might have to cancel a product or service you have with us but we will notify you if this is the case at the time.
Marketing
You can ask us to stop sending you marketing communications at any time by logging into our website and checking or unchecking relevant boxes to adjust your marketing preferences or by following the opt-out links within any marketing communication sent to you or by contacting us using the contact details below.
If you opt out of receiving marketing communications, you will still receive service-related communications that are essential for administrative or customer service purposes for example relating to order confirmations, for updates to our Terms and Conditions, or checking that your contact details are correct.